Color of the Year 2025: C2 Raku

Inspired by the ancient Japanese tea ceremony, C2 Raku draws from a centuries-old pottery technique known for its unique, variegated patterns—a process that celebrates intentionality and the beauty of imperfection. Raku is an earthy, burnt, brownish red with oxidized undertones that infuse spaces with drama and intimacy. It’s a deep yet vibrant tone with dynamic undertones of rich mahogany that exude a sense of security, simplicity, and sophistication.

It's a true chameleon color shifting between an oxidized sanguine to a dark burgundy with subtle purple and brown undertones, evoking an aura of sophistication and warmth.

The Zen of Raku

The color Raku pottery is deeply intertwined with Zen philosophy. Both emphasize simplicity, spontaneity, and a deep connection to the present moment. In the same way that Zen practitioners seek enlightenment through meditation, potters seek a state of mindfulness while creating Raku ceramics.

Named after the centuries-old Japanese pottery technique, Raku stands for the beauty of imperfection and the elegance of simplicity. It transforms your home into a canvas of self-expression, encouraging a life of balance and the enjoyment of life’s quieter, more meaningful moments.

“Raku offers more than just color; it is an expression of balance, comfort, and timeless elegance. In a world where polarizing views can divide and isolate, Raku offers us a palette that returns us to simple, grounding pleasures. This rich hue, with its deep cordovan earthy brown hue and sanguine undertones, embodies the art of revitalizing the old with the succession of its renewal—an echo of a timeless classic flourishing in a modern world,” says Philippa Radon, C2 Paint Color Director.

The Calming, Chameleon Color

C2 Raku offers so much in terms of color and style. "As were were working with this color we we surprised at how many different personalities it had. It really has something to offer everyone. Its chameleon-like qualities pick up the tones of the surrounding colors and materials and is directly informed by lighting, taking it from deep, reddish brown to a sultry, sanguine whiskey color," notes Radon. 

Nostalgia and Comfort

As people seek comfort and familiarity in their spaces, warm and inviting colors like C2 Raku will become increasingly popular because they evoke a sense of warmth, embracement, and nostalgia, aligning with the trend of creating safe, comforting home environments.

Natural Elements

Natural, earthy tones never go out of style. Its deep brown and red undertones mirror the colors found in nature, such as the grounding element of rich soil, the vibrancy of autumn leaves, and a change of seasons/rituals, giving it an edge over a traditional neutral/brown.

Sophisticated Luxury

The subtle red undertones of C2 Raku add a layer of sophistication and luxury. As people look to create more refined and elegant spaces, this color provides a sense of opulence without being overpowering.

“We view the Color of the Year not just as a forecast of trends but, more importantly, as an opportunity to make a visual and inspiring statement. While we love the excitement of trends, we cherish those that have deeper meaning, that ignite your creativity, and inspire your way of living. Introducing a color like C2 Raku can offer a refreshing perspective– a reminder to stay grounded, relish simple daily pleasures, and find beauty in rituals and traditions that honor timeless moments.” – Tia Clarida, Director of Marketing

SHOP C2 RAKU

The Business of Balance

As the world becomes dominated by large corporate brands, small independent businesses like C2 Paint play a crucial role in restoring balance to our communities. By supporting small businesses, customers foster an economy that values diversity, personal connection, and unique perspectives rather than one-size-fits-all solutions. 

“Our commitment to providing exceptional quality and carefully curated colors. Just like our featured color, C2 Raku, small businesses balance and strengthen communities, countering the impersonal nature of large corporations and creating more dynamic, responsive, and personally connected spaces that encourage innovation and ensure that community values are reflected in the products and services we offer.” - Tom Hill, president, C2 Paint.